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Search Engine Marketing

Service by Tactica

Search engine marketing, or SEM, is one of the most effective ways to grow your business in an increasingly competitive marketplace. It is the art of driving more and better-qualified traffic to your website from search engines.

About This Service

Our SEM methodology is about getting your online ads to show up on Google or other search engines when interested customers look for products or service like yours. Quality SEM leads to significantly higher traffic, conversions and sales for your website.

Our proprietary technologies and internal processes are what add significant value to our customers. We focus purely on business results like number of leads, number of visitors, revenue, ROI, or however you measure your success.
Once customers have visited your website through SEM, their experience has just begun. The content they see, the interaction they have and their overall user experience all have an effect on your brand’s image and conversion rate. See our other products for ideas on how we can improve the overall customer experience of your online properties and marketing initiatives.

Pay-Per-Click Management

Pay-per-click advertising gives businesses the opportunity to appear within the search results immediately & provides the advertiser with complete control over the keywords, adverts & budget. The ability to track conversions & attribute value means it is one of the most effective ways of reaching your audience. Tactica’s team will design and implement an extensive PPC strategy for your business.

Big Data Analysis

Tactica utilizes big data and intelligence to the favor of our clients. We conduct extensive competitive SEO analysis and keyword research to come up with the most effective and profitable solutions.

Keyword Reseach

It takes extensive effort to rank well for a keyword, so we do thorough preliminary research to find the very best keywords for your business.

Better Conversion

High-quality SEO is all about converting visitors to customers. We work closely with the analytics team to develop ways of turning visitors into paying and returning customers.

Our Google Adwords Management Process

1. Reporting

Sharing timely reports furnishing detailed information regarding the progress of your PPC campaign.

2. Goal Tracking

Closely monitoring and tracking the conversions, CTR, and other key elements of your PPC campaign.

3. Landing Page Development

A team of ingenious designers is employed to create a tailored landing page which targets different keywords and aligns with the business goal.

4. Advert Creation

Creating engaging advertisements to broadcast your business and its solutions to the target audience. 5. Campaign Structuring Based on the outcomes of the last two phases, we create a detailed course of action for your campaign.

5. Campaign Structuring

Based on the outcomes of the last two phases, we create a detailed course of action for your campaign.

6. Keyword Research

Conducting an in-depth research to find out the top searched keywords at peak times relevant to your line of business.

7. Competitor Analysis

In the second phase, we conduct a comprehensive analysis to discover your competitors’ strategies.

8. Account Setup

In the first phase, in case you haven’t, we set up your Google AdWords account to begin our efforts.

Feel free to talk to us

We love hearing from our customers and we do value your feedback. Whether you are looking for more information, or you’d like to find some easy ways to contact us, you’ve come to the right place.


 Call Now! +386 49 665 677